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Selling products online can be a good way to keep your costs down because you do not need to have physical premises for customers to visit in order to get your goods.  Here is some information about the rules and regulations you may encounter when setting up an online-only store.

Distance selling

You must provide certain information if you’re selling goods or services through digital TV, by mail order or by phone or text message. This is called distance selling.

Before an order is placed

You must provide:

  • your business name, contact details and address
  • a description of your goods or services
  • the price, including all taxes
  • how a customer can pay
  • delivery arrangements, costs and how long goods will take to arrive
  • the minimum length of their contract and billing period
  • conditions for ending contracts
  • how they can cancel and when they lose the right to cancel
  • if they will still need to pay reasonable costs for using a service after they cancel
  • a standard cancellation form, if they can cancel
  • conditions for money given as a deposit or financial guarantees
  • what digital content does (for example, the language it’s in or how to update software)
  • the cost of using phone lines or other communication to complete the contract where it will cost more than the basic rate

This information must be easy to understand and on paper, in an email or another format the customer can save for future reference.


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